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48 West Agency Wins Six AMA Phoenix 2018 Spectrum Awards

48 West Agency Wins Six AMA Phoenix 2018 Spectrum Awards

Agency finalist for ten marketing awards, collects six, including
two Best of Category awards

PHOENIX, Ariz., May 11, 2018 - Phoenix-based 48 West Agency (48 West) is proud to announce it won six 2018 Spectrum Awards, including two Best Of categories and were finalists in ten categories at last night’s event hosted by the Phoenix Chapter of the American Marketing Association. The event honors marketing leaders in Arizona and includes honors for both in-house and agency marketing teams and celebrated finalists and winners who submitted their best 2017 marketing campaigns.

All 10 of the agency’s entries were finalists for a Spectrum Award, which has honored excellence in marketing in Arizona for over a decade, including four best of category finalists. 48 West won the top prize in six of the 10 categories the team submitted. Two standouts were the team’s Best of Interactive/Online Category award for their delivery of a revenue-generating automated estimation tool and Best of Integrated Marketing Category award generating demand and industry awards for a new product launch.

“The 48 West team is thankful for the opportunity to work with the brands that inspire us creatively,” said Leigh Dow, Founder and CEO of 48 West. “By strategically implementing marketing campaigns and marketing automation, we’ve worked with our clients to strengthen their brand awareness and in many cases, this contributes directly to their bottom line.”  

48 West’s 2018 AMA Spectrum Awards

Awards Finalists
  1. Sales Kit / Press Kit
  2. Website – Corporate or E-Commerce, Microsite
  3. Marketing Automation
  4. Infographics
  5. Best of Integrated Marketing Category
  6. Best of Interactive / Online Category
  1. Best of Integrated Marketing Category
  2. Best of Interactive / Online Category
  3. Best of Collateral Category
  4. Best of Content Category
  5. Integrated Marketing Campaign
  6. Re-Brand of the Year
  7. Sales Kit / Press Kit
  8. Website – Corporate or E-Commerce, Microsite
  9. Marketing Automation
  10. Content: Infographics

“We’ve had three key hires this year to assemble an incredibly talented and focused team that is achieving great success on behalf of our clients,” said Alison Rose, Vice President, Public Relations. “Every day, we are inspired to produce great work for our clients that result in successful marketing and PR campaigns in all aspects.”

Additionally, 48 West’s CEO Leigh Dow was recently bestowed a prestigious award. She was chosen from more than 250 applicants, as a 2018 Phoenix Business Journal Outstanding Women in Business. She was one of 27 powerful and passionate women honored on April 12, 2018, at a special luncheon.  See her interview here.

About 48 West Agency

48 West Agency (48W) is an award-winning, full-service boutique agency providing creative solutions to your toughest marketing and public relations challenges. At 48 West, you will find senior executives with Fortune 100 experience leading strategy development that delivers revenue generation. Our teams understand the multi-layered world of global marketing, reputation management, marketing partnerships, and distribution channels. To see what 48W can do for you visit www.48westagency.com.

Media Contact:
Alison Rose
48 West Agency
alison@48westagency.com
602.300.3433

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