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    Is influencer marketing a good fit for your brand?

    by Leigh December 12, 2019

    Reading Time: < 1 minute Many brands struggle with how to develop an impactful influencer marketing program. We’ve outlined the process of working with social influencers in our latest Phoenix Business Journal contribution. From choosing who to work with to creating a process for collaboration and, finally, assessing the results…

    Influencer Marketing
    Fly Smarter with Ultimate Lift

    48 West Agency Wins Big at AMA Phoenix 2019 Spectrum Awards

    by Alison May 21, 2019

    Reading Time: 2 minutes Agency finalist for 19 marketing awards, collects 12, including four “Best of” Category awards   PHOENIX, Ariz., May 21, 2019 — Phoenix-based 48 West Agency (48 West) took the limelight at the 2019 AMA Spectrum Awards, named as finalists in all 19 categories entered and…

    48 West News, Awards & Honors, Content Marketing, Marketing Strategy

    48 West Agency Wins Four 2018 PRSA Copper Anvil Awards

    by Monica September 27, 2018

    Reading Time: < 1 minute Agency receives four Awards of Merit for External Communications, Integrated Communications, Digital/Social Media, and Publications PHOENIX, Ariz., Sept. 27, 2018 – Phoenix-based 48 West Agency (48 West) today won four 2018 Public Relations Society of America (PRSA), Phoenix Chapter Copper Anvil Awards of Merit. The agency…

    48 West News, Awards & Honors, Public Relations

    Pelican Products, Inc. Names 48 West Agency PR Agency of Record

    by Alison May 23, 2017

    Reading Time: 2 minutes 48 West Agency (48 West), an award-winning, full-service marketing agency based in the Warehouse District of Phoenix, Ariz., today announced that it has been named Pelican Products, Inc. (Pelican) PR agency of record (AOR) for the Pelican Commercial, Military, and Consumer business units. Based in…

    48 West News, Public Relations

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