Leigh.

Founder/CEO

Biography.

With 25 years of Fortune 100, political, global event and international sports and entertainment experience, Leigh tenaciously provides clients with her deep expertise in crafting creative PR, marketing and communications strategies that deliver strategic results and engage influencers. She is an information architect with a reputation for managing crisis communications and solving PR and marketing challenges.

Best known for her nonlinear approach using critical thinking, intuition, and risk-taking to deliver a more imaginative solution to a problem, Leigh employs lateral thinking to make connections between completely unrelated fields, leading to the generation of ideas that transcend existing structure.

Leigh has lead complex initiatives in response to evolving buying patterns and shaped the public profile and reputation for both high profile personal and corporate brands. Whether it’s maintaining high profile reputations, collaborations and partnerships, introducing new products for major brands or delivering PR activation at the Super Bowl, projects she's worked on have appeared in Forbes, International Business Times, Fast Company, the Wall Street Journal, USA Today, the New York Times, NFL Network, ESPN, Sports Illustrated and more.

Actively involved in public service, Leigh is a Board Member of the National MS Society Arizona Chapter, Phoenix Conservatory of Music, Challenger Space Center Arizona and the Southwest Tennis Foundation. She has received numerous accolades for her leadership, entrepreneurship and community involvement and is a Phoenix Business Journal 2018 Outstanding Women in Business. She shares the same Myers-Briggs profile as Darth Vader and you can always find her on Twitter @leighdow.

In The News.

2020

February 25, 2020, THE BUSINESS JOURNALS BIZWOMEN
5 things we learned from Mentoring Monday

February 24, 2020, PHOENIX BUSINESS JOURNAL
See inside the career advice offered at the Mentoring Monday event

February 11, 2020, ABC 15 PHOENIX
Get career advice from Valley female execs at Mentoring Monday

February 10, 2020, PHOENIX BUSINESS JOURNAL
Get career advice from Valley female execs at Mentoring Monday

February 4, 2020, PHOENIX BUSINESS JOURNAL EXPERT PANEL
Need a vendor? Six tips to help you find the best ones for your business.

January 30, 2020, PHOENIX BUSINESS JOURNAL EXPERT PANEL
Five small business trends that can create big results

January 25, 2020, THE FORUM
Featured Speaker - The Forum Women Leaders

January 20, 2020, PHOENIX BUSINESS JOURNAL LEADERSHIP TRUST
Is seeing still believing in the age of AI?

January 15, 2020 VOYAGE DALLAS
Meet Leigh Dow

January 12, 2020 SENDOSO
B2BMX Marketing Panel

January 10, 2020 PHOENIX BUSINESS JOURNAL
Register to see us at BizWomen Mentoring Monday

January 8, 2020, PHOENIX BUSINESS JOURNAL EXPERT PANEL
Six unique ways companies can leverage local community

January 3, 2020, PHOENIX BUSINESS JOURNAL EXPERT PANEL
Six industry leaders share their best tips on handling the competition

2019

December 12, 2019, PHOENIX BUSINESS JOURNAL LEADERSHIP TRUST
How to work with brand influencers

December 8, 2019, COSIGN Life
Meet Sway Media & Leigh Dow

November 27, 2019 PHOENIX BUSINESS JOURNAL
Exciting innovations unveiled at the 2019 Business Aviation Convention & Exhibition

November 12, 2019 NAVITUS MARKETING RETREAT
Featured Speaker: The Impact of Subject Matter Expertise on Marketing Strategy

October 18, 2019 PHOENIX BUSINESS JOURNAL
Leigh Dow Invited to Join the Phoenix Business Journal Leadership Trust

October 4, 2019 PHOENIX BUSINESS JOURNAL
Busiest Phoenix-Area Public Relations Firms

September 10, 2019 48 WEST AGENCY
48 West Wins 2019 PRSA Copper Anvil Award

August 16, 2019 PHOENIX BUSINESS JOURNAL
Largest Phoenix-Area Advertising Agencies 

August 8, 2019 AMERICAN MARKETING ASSOCIATION
Featured Speaker: The Impact of Subject Matter Expertise on Marketing Strategy

July 13, 2019 AMERICAN MARKETING ASSOCIATION
Leigh Dow Named AMA Phoenix Star Member for July 2019

July 12, 2019 PHOENIX BUSINESS JOURNAL
Largest Phoenix-Area Interactive Marketing Firms

May 21, 2019 48 WEST AGENCY
48 West Agency Wins Twelve American Marketing Association Phoenix Spectrum Awards

March 7, 2019 LEARN FROM OTHERS
PR Expert: Leigh Dow is the Founder and CEO of the PR firm 48 West

February 15, 2019 AZ BIG MEDIA
48 West Agency contest will give $50K in free marketing to nonprofit

February 5, 2019 PHOENIX BUSINESS JOURNAL
Get Career Advice From 33 Successful Women at Mentoring Monday

January 11, 2019 PHOENIX BUSINESS JOURNAL
Largest Phoenix-Area Social Media Marketing-Consulting Firms

2018

September 27, 2018 48 WEST AGENCY
48 West Wins Four 2018 PRSA Copper Anvil Awards

August 30, 2018 VOYAGE PHOENIX
Meet Leigh Dow of 48 West Agency in Downtown Phoenix

May 11, 2018 48 WEST AGENCY
48 West Agency Wins Six American Marketing Association Phoenix Spectrum Awards

April 2018 PHOENIX BUSINESS JOURNAL
Outstanding Women In Business Award Interview

January 28, 2018 PHOENIX BUSINESS JOURNAL
Outstanding Women in Business Honoree

January 5, 2018 DYS MEDIA
The Cost of PR: How Much Should You Be Paying?

2017

September 17, 2017 THE NEW YORK TIMES
Price Gouging and Hurricane Irma: What Happened and What to Do

September 15, 2017 RAGAN'S PR DAILY
How Much is Your PR Expertise Worth?

September 9, 2017 INC.COM
United, American, and Delta Accused of Price-Gouging Hurricane Irma Evacuees (JetBlue Wasn't)

September 7, 2017 TRAVEL + LEISURE
As Hurricane Irma Approaches, Florida Faces Serious Price Gouging

September 7, 2017 DAILY MAIL
Hurricane Irma outrage as airlines tickets skyrocket

September 7, 2017 FOX NEWS
Chelsea Handler to 'boycott' Delta Airlines over mistaken 600 percent price increase

September 6, 2017 INTERNATIONAL BUSINESS TIMES
Delta Air Lines Price Gouges Hurricane Irma Evacuee’s Plane Ticket 600%

September 6, 2017 THE WASHINGTON POST
$3,200 for a one-way ticket out of Miami? The story behind that viral Hurricane Irma tweet

September 6, 2017 CBS DALLAS FORTH WORTH TV
Social Media Outrage Over Cost of Flights Out of Florida

July 17, 2017 KLIPFOLIO
Mindful Metrics: The Most Important Marketing Agency KPIs

June 17, 2017 FJORGE PODCAST
Unlocking Possibilities for Ambitious Brands

May 23, 2017 48 WEST AGENCY
48 West Wins Four American Marketing Association Phoenix Spectrum Awards for Content and Advertising

March 8, 2017 GIRLS IN TECH
When Motherhood and Entrepreneurship Collide

March 22, 2017 THE FUTURE OF EVERYTHING
What's the Future of Journalism?

February 27, 2017 PHOENIX BUSINESS JOURNAL
How Girls Scouts Helped These Women Succeed In Business

February 16, 2017 CHOOSEWHAT.COM
What Businesses Need to Know About Reddit Advertising

February 2, 2017 FLARRIO ROUNDTABLE
Potential Of AI For Sales Acceleration

January 4, 2017 PURDUE UNIVERSITY MASTER OF SCIENCE IN COMMUNICATIONS
What is Integrated Marketing?

2011-2017

September 9, 2016 48 WEST AGENCY
48 West Wins Public Relations Society of America 2016 Copper Anvil Award for Special Event

March 17, 2016 REPUTATION MANAGEMENT
Writing An Effective Press Release

July 7, 2015 BUZZSTREAM
6 Tips to Outrun PR Noise

November 15, 2012 BRIGHTALK WEBINAR
Promote and Connect with Integrated Email & Social Media Marketing

November 10, 2011 BUSINESS 2 COMMUNITY
It’s Time For An Email Marketing Audit

3 Strengths 

  • Nonlinear approach, using critical thinking, intuition and risk taking to deliver a more imaginative solution to a problem.
  • Employing lateral thinking to make connections between completely unrelated fields, leading to the generation of ideas that transcend existing structure.
  • Building unexpected but strategic partnerships for your brand.